Team

Ernest Pérez-Mas (President & CEO)

Graduate in telecommunications, he has completed a Master’s degree in Management, Sales and Marketing at IESE and ESADE. A lover of languages, he is fluent in 7 languages.

He has worked for 20 years in various positions at EMEA level for European and North American technology companies with responsibilities of territorial management or corporate division. As an entrepreneur, he has founded several technology companies, including Parlem Telecom, a company placed by the Financial Times as one of the 4 companies with the fastest growth in Europe for two consecutive years. His mission is to bring the company’s turnover to over €100M by 2024 and consolidate its international expansion and its motto, Donec Perficiam, until it succeeds.

Xavier Capellades (CEO)

“With a history of more than two decades in the business world, our CEO has extensive global experience in the digital and telecommunications sector, having worked in companies such as Telefónica, Roche or Banco Sabadell, as well as founder of innovative start-ups such as Nomo or Wututu.

Telecommunications Engineer from La Salle, MBA from Manhattan College and with executive training at MIT-Sloan School, he is also a member of the Board of Directors of Tech Barcelona and the Advisory Board of the EAE Business School

Its mission in Parlem, as a listed company in BME Growth, is to boost its growth to make it the leading local telecommunications operator in the sector, directing business strategy and operational excellence in order to meet the financial objectives before the Board of Directors and all investors.”

Michel Soler (Corporate Strategy Director)

Graduate in Law and Business Management and Administration from ESADE. During his short career he has trained in various disruptive technologies (Blockchain) and Ecommerce (The PowerMBA).

His experience as an investment analyst at Inveready and YABA and his passion for business and technology leads him to be involved in advising on the growth and optimization of different emerging companies.

He joins the Parlem team in 2023 to lead the Corporate Strategy area, providing value in strategy, M&A, financing rounds, relations with the stock market and management control, in addition to being a member of the Management Committee and the Advisory Board.

Xavier Granollers (IT Director)

Superior Engineer in Computer Science and with a master’s degree in project management in addition to diverse training in artificial intelligence and agile.

It accumulates an experience of more than twenty years as a professional in the online and development world. He has collaborated with leading companies in his sector such as Anuntis, Infojobs, Autoscout and KidsAndUs. Taking the opportunity to work in multicultural environments in various countries including Europe and Latin America.

Based on the result of this work baggage, his mission is to provide the company with his expertise in the areas of IT management, information systems and support for the activities and projects of the other areas.

Jaume Llobet (Finance and Administration Director)

Graduated in law and economics, Jaume joins Parlem as a proven solvency professional in various business environments (Dow 500 companies listed on the stock exchange such as BI, venture capital funds such as DBA or start-ups such as Volta Motorbikes).

He began his professional career as an auditor at Arthur Andersen & Co. He worked as CFO at HanesBrand Spain, S.A. for over 11 years, being a key player in the transformation of the manufacturer-to-market brand as well as in the commercial and shareholder transformation of the group.

Later, attracted to the world of start-ups, he decided to join Volta Motorbikes in 2017. His experience in different areas and his proximity to the business brings to Parlem strategic financial management expertise, close to the investor and able to adapt to the pace of growth and needs of the project with the rigour of the securities market.

David Ayats (Residential & Companies Business Director)

Senior technician in Computer Application Development, Cloud Systems and Postgraduate in Cloud and Business from the UPC, with a PDG at IESE. Currently studying marketing and research markets (UOC).

He has held CTO and General Manager positions in IT companies since 2003. In 2013 he became general manager of the Infoself Group, before joining Parlem together with his team.

He is currently a member of the Smartup Business Accelerator (IESE) and Vice-President of Uni Girona (Women’s Professional Basketball since 2015).

His mission is to provide all the knowledge of the needs in computing, systems and cybersecurity of companies to provide solutions of technological value and products of high added value to our portfolio for companies.

His challenge is to ensure Parlem Businesses becomes a benchmark and trusted partner of the business fabric of the territory.

Gabriel Castelló (Director territorial d’Aproop)

Since 1996 he has been linked to the telecommunications and ICT solutions market. He passed through the former Airtel Móvil, today, Vodafone, in all its business segments from 1997 to 2000 (with the award for best executive Pimes Levante in 1999). He then spent almost two years as territorial manager at Crane Telecommunications. After pioneering experience with IP centralettes, nearly thirteen years were spent at BT Global Services, a subsidiary of the British telephone company in Spain, as manager of the indirect channels of Wholesale, SOHO . SME in the territory of the Valencian Community, the Region of Murcia and the Balearic Islands.

This personal and professional evolution has given him a great deal of leverage in the management and motivation of agents and commercial equipment, indirect sales, wholesale in general and retail distribution in particular, an experience he applied from 2016 to 2022 in undertaking the professional challenge of catching the network of business agents of the MásMóvil Group in the Levant and Balearic territories.

After more than twenty-six years of experience in the sector, in January 2023 he joined the company as territorial director of Aproop Telecom, a subsidiary of Parlem in the Valencian Community, where he is carrying out the company’s positioning within the technology sector and the opening of new business lines.