Management organisational chart
Ernest Pérez-Mas (President & CEO)
Graduate in telecommunications, he has completed a Master’s degree in Management, Sales and Marketing at IESE and ESADE. A lover of languages, he is fluent in 7 languages.
He has worked for 20 years in various positions at EMEA level for European and North American technology companies with responsibilities of territorial management or corporate division. As an entrepreneur, he has founded several technology companies, including Parlem Telecom, a company placed by the Financial Times as one of the 4 companies with the fastest growth in Europe for two consecutive years. His mission is to bring the company’s turnover to over €100M by 2024 and consolidate its international expansion and its motto, Donec Perficiam, until it succeeds.
Xavier Capellades (CEO)
“With a history of more than two decades in the business world, our CEO has extensive global experience in the digital and telecommunications sector, having worked in companies such as Telefónica, Roche or Banco Sabadell, as well as founder of innovative start-ups such as Nomo or Wututu.
Telecommunications Engineer from La Salle, MBA from Manhattan College and with executive training at MIT-Sloan School, he is also a member of the Board of Directors of Tech Barcelona and the Advisory Board of the EAE Business School
Its mission in Parlem, as a listed company in BME Growth, is to boost its growth to make it the leading local telecommunications operator in the sector, directing business strategy and operational excellence in order to meet the financial objectives before the Board of Directors and all investors.”
Marta Comas (Business Director)
Graduated in Journalism from Pompeu Fabra University and Master in Cultural Management from the UB, she has a great management experience in both the public and private sectors.
From England he has advised and accompanied several startups in Barcelona in growth and has led a fiber operator -ey!Broadband – from its creation to becoming a reference operator of the London crown, building brand identity, sales and marketing channels and an excellent reputation that has allowed it to continue growing and acquiring new customers. Marta brings strategic vision to the team, together with a strong experience in the sector.
Xavier Granollers (IT Director)
Superior Engineer in Computer Science and with a master’s degree in project management in addition to diverse training in artificial intelligence and agile.
It accumulates an experience of more than twenty years as a professional in the online and development world. He has collaborated with leading companies in his sector such as Anuntis, Infojobs, Autoscout and KidsAndUs. Taking the opportunity to work in multicultural environments in various countries including Europe and Latin America.
Based on the result of this work baggage, his mission is to provide the company with his expertise in the areas of IT management, information systems and support for the activities and projects of the other areas.
Gabriel Castelló (Director territorial d’Aproop)
Since 1996 he has been linked to the telecommunications and ICT solutions market. He passed through the former Airtel Móvil, today, Vodafone, in all its business segments from 1997 to 2000 (with the award for best executive Pimes Levante in 1999). He then spent almost two years as territorial manager at Crane Telecommunications. After pioneering experience with IP centralettes, nearly thirteen years were spent at BT Global Services, a subsidiary of the British telephone company in Spain, as manager of the indirect channels of Wholesale, SOHO . SME in the territory of the Valencian Community, the Region of Murcia and the Balearic Islands.
This personal and professional evolution has given him a great deal of leverage in the management and motivation of agents and commercial equipment, indirect sales, wholesale in general and retail distribution in particular, an experience he applied from 2016 to 2022 in undertaking the professional challenge of catching the network of business agents of the MásMóvil Group in the Levant and Balearic territories.
After more than twenty-six years of experience in the sector, in January 2023 he joined the company as territorial director of Aproop Telecom, a subsidiary of Parlem in the Valencian Community, where he is carrying out the company’s positioning within the technology sector and the opening of new business lines.